Zhang Ping''an sat in director Mnet''s office very leisurely and talked with the director about the market situation of Korean entertainment circle. You know, this is the first music channel in CJ entertainment. It''s not the food channel that leads Zhang Ping''an to complain. Mnet produces a lot of large-scale variety shows and activities every year. There are two large-scale talent shows each year, one is singing talent show, and the other is now very popular SMTM.


    Moreover, in terms of the current market, only their "Mnet" is producing hiphop type variety shows, which is undoubtedly a monopoly, because the other three major TV stations do not produce relevant programs. And their annual Asian awards ceremony (Mama) undoubtedly gives their TV station the title of "first music channel"!


    The director of the arts Bureau of the first music channel has no less power than TVN Li Minghan. Mainly by virtue of their achievements in the field of music, they have made considerable achievements, and the financial authority in the hands of the director is also very large.


    When his level reaches this level, Zhang Ping''an can naturally sit here with him and talk about the Korean entertainment market. Moreover, what Zhang Ping''an said is true. In today''s entertainment industry, the resources are basically led by brokerage companies. Whether TV stations create TV dramas or make variety shows, they are based on artists as the center.


    The time when TV stations once monopolized the entertainment market... If artists are not obedient, TV stations can threaten to block an artist is gone forever.


    But no matter in which era, they are people in the entertainment industry, whether they are TV stations, investors or brokerage companies, their purpose is to squeeze money from the artists in the market! And the entertainment industry is not only businessmen chasing profits, but everyone is chasing profits, including the artists themselves! So Zhang Ping''an''s words are also good. There is nothing that can''t be broken in the face of absolute interests.


    Listening to Zhang Ping''an''s words, the director smiled, shook his head and said: "You''re right. Although we all look at interest groups, it''s impossible for you to break the leading position of brokerage companies. Think about how many years it took them to get the chance to rise to the top. The artists in the hands of the three brokerage companies, S.M., YG and JYP, are the real power. Now most TV programs are either talent shows or rely on The artists in their company support it. If TV stations want to make money, artists are the fundamental! "


    What makes money for TV stations is ratings, and what ensures ratings is excellent program planning and the performance of artists. In the final analysis, whether the ratings of programs are high or not depends on whether the artists bring traffic or quality, and variety shows are much more cruel than TV dramas.


    Because as long as TV dramas are excellent books and excellent actors, even if they are not those flow Xiaosheng, they can still create high ratings. For example, the TV drama "city of the sky" a long time later, the script is in line with the current era. Although there are no top artists, the performers'' exquisite acting skills and high-quality works still create a viewing myth!


    Good variety shows need good program hosts. The most typical cases are the trump variety shows "two days", "RM" and "unlimited challenge" of the three major TV stations. They all have excellent hosts. Jiang Hudong and Liu Zaishi are the two top hosts in South Korea!


    After losing Jiang Hudong and others, the ratings of "two days" have plummeted. Although the program is still alive, the current ratings are not the same order of magnitude as those of Jiang Hudong and others. Infinite challenge, RM If Liu Dashen''s existence is lost, the program will lose its central point. These top hosts are in the hands of large brokerage companies. Zhang Ping''an said that it is impossible for the director to think about breaking the current situation.


    Zhang Ping''an just smiled and stopped saying: "Director, you are mistaken. What I said to reverse the current situation is not to restore the TV station to its original level. It is that the love bean market should not be controlled by the three major companies. It is an absolute leader! I was thinking about a question. Since you have done so many talent shows, why didn''t you think of choosing a group of love beans?"


    The director shook his head and said, "it''s not so simple to choose to make love beans. We usually make talent shows. Basically, excellent artists are intercepted by the three major companies on the spot. We don''t have many artists left. Moreover, our company is a little similar to your brokerage company. Our focus is still on the production of programs, not on the development of artists."


    Zhang Ping''an smiled and said, "if we can actually jointly produce a talent show and let the audience choose the debut artists..." then Zhang Ping''an picked up his iPad, unlocked it and showed his "IOI" plan to the director.


    The director looked at Zhang Ping''an''s plan like that. Five minutes later, he kept looking through the plan. Ten minutes later... Almost a quarter of an hour later, he finished reading the "joint plan" given by Zhang Ping''an. After reading it, he breathed a long breath: "Hoo ~ ~ ~ your plan is a little big. However, it''s very interesting. Now I finally understand what you mean to change the situation. Unite small and medium-sized companies to overthrow the screen hegemony of the three brokerage companies, and the dominant power is in the hands of our TV station!"


    Zhang Ping''an said: "the dominant power is not in the hands of the TV station, but in the hands of the audience. I have to remind you that once this thing starts to be produced, you have to make the data accurate, and there must be no fraud. Because the love beans selected by the people can be called the national love beans!"


    The director smiled and said, "no, the dominant power can also be said to be in our hands, because we can choose brokerage companies, can''t we? We may not dare to handle large companies, but some small and medium-sized companies still have to look at the face of CJ entertainment. However, are you sure that their companies will send the best trainees to participate?"


    Zhang Ping''an put away his iPad with a smile and said: What has the final say? "This is a national program. It''s a program chosen solely by the citizens. Whether they push the children can succeed, not the TV program group has the final say, but the market has the final say. That''s quite a chance for them to make an early internship for the women''s group or members they are making. I believe they have no reason to refuse it."


    "Internship in advance? Hehe, Aidou can also practice? This is new. However, you are also right. Because it is a market choice, small and medium-sized brokerage companies can better grasp the preferences of the audience. This matter has been decided. Let''s do it together. I''ll arrange a director for you. The specific implementation is your business!" said the director and began to touch the phone in his pocket.


    And Zhang Ping''an said: "the communication of the brokerage company still needs the program team to talk more!"


    "Well, it''s such a profitable thing that we must do it. It''s interesting to have two regiments of men and women and replace them every two years."


    In fact, the director thinks that there is really a lot of space for their TV stations to operate. For example, whose company gives more benefits or has a good relationship with themselves. In addition, he wants to go out to receive friends and ask these small and medium-sized companies to send several people to eat and drink with them. As long as they are served well, even if Zhang Ping''an is the chief producer of the program, but He is a person who never manages the program. They can give more shots, or cheat a little ticket from Zhang Ping''an. Of course, it''s just a little ticket, not excessive fraud!


    Zhang Ping''an has been in the director''s office of the variety Bureau of Mnet for half an hour. The directors who came to find the director were very surprised to hear that Zhang Ping''an has been in there for more than half an hour. After all, only Zhang Ping''an, a producer with top strength, can chat with the director so cordially.


    You know, Zhang Ping''an gave them a female rap program made by him. Although Zhang Ping''an is a producer, he collects any program share. And can the TV station not love a rich producer like Zhang Ping''an?


    Moreover, Zhang Ping''an stayed in the director''s office for more than half an hour. We also understand one thing, that is, Zhang Ping''an and the TV station may have big moves, otherwise they can''t sit in the office chatting for so long. Therefore, the idle PD and staff are looking forward to undertaking the role of executive director of Zhang Ping''an''s program.


    Sure enough, before long, there were named writers and directors who rushed to the director''s office. Five minutes later, Zhang Ping''an took a group of people and a large group of people came out of the director''s office. Those who were not named could only watch with envy as these people walked towards the big conference room.


    Zhang Ping''an hasn''t finished the meeting with the program team. Many brokerage companies have received the news, and Zhang Ping''an has begun to make big production again.


    Zhang Ping''an came out of the conference room. Just as his front foot opened the door of the conference room and was ready to leave, his mobile phone rang. Zhang Ping''an looked at the call of FNC representative Han Shenghao. He was also surprised to pick up the phone.


    "Oh, representative Han, Hello, long time no see."


    Han Shenghao''s cheerful laughter came: "Zhang Da PD, are you free this afternoon? How about coming to the company for a cup of coffee? I happen to have something to tell you."


    "Just finished the meeting, I''m here. It''s OK. I''ll come and have a look. It''s just over a month. Is xuexuan''s performance good?"


    When Zhang Ping''an talked about xuexuan, Han Shenghao''s laughter on the other end of the phone was more brilliant: "hahaha ~ ~ now xuexuan is more than good. With the hype of Zhang PD, xuexuan is now the most loved person by advertising manufacturers. When you come, wait until you come!"